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Justification Toolkit

We encourage you to review the materials in this section to gain a greater understanding of DesignCon, and to communicate the value participating can provide when gaining attendance approval from your manager.

DesignCon offers you all the materials you need in order to gain funding for your attendance. With expert advice, pre-conference justification documents and post-conference reporting templates, your manager or supervisor is sure to appreciate the investment made into your education and training, as well as to your company's success.


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Benefits Guide

When you propose the attending DesignCon, focus on specifically what you will bring back to the organization to demonstrate return on the investment. Use this “benefits guide” to help state your case:

Training & Knowledge Benefits

State your organization's specific goals or needs, and then state how specific components of the conference will help meet those needs.

Content: Which topic tracks or specific sessions have particular relevance to your job, department or organization's current priorities and goals? Are there sessions that will provide insight into a particular challenge or goal your organization is facing right now, or expects to face in the next 12 months? Identify specifically what you can use, and how.

Training and Skills Development: Which of the sessions are most relevant to your skill development, goals or your organization's expectations of you? What new skills, techniques or approaches will you bring back?

Networking Benefits

Attending DesignCon will enable you/your organization to meet and interact with industry professionals and technical experts in similar roles and organizations around the country. You will be able to gain valuable information and insights, gain an understanding of what our peer organizations are talking about and planning for, and how they are accomplishing certain goals or tackling specific challenges that are similar to our own.

Team-Building Benefits

DesignCon will help build your team by providing practical, hands-on training opportunities so you can bring back new design techniques and insights to your team, to bring them up the learning curve faster and build a shared knowledge base for applying this information to improve your organization's processes, programs and strategies.

Expo Hall Benefits

The Expo will showcase vendors with new products you could use or evaluate head-to-head for potential future use. It's an opportunity to collect first-hand information and compare competing technologies. It's also a chance to discover companies you've never heard of before, offering solutions you don't even know about yet, so you can come to more informed decisions quickly on your current and future projects.


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Justification Letters

Prior to the conference, you will most likely have to convince your manager(s) to invest their professional development funds in your attendance.  The cost of attendance consists of the conference registration fee, travel costs and time-away-from-work costs.  Most managers want some serious justification for employees attending a conference.  We have created several documents you can use that will help your efforts.


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Justification Tips

The four days at DesignCon will be the most cost-effective educational and training choice you will make all year. You will experience a full year of benefits in the form of new and greater knowledge and practical skills and techniques that you can apply directly to your job.

Here are more tips on getting employer support for attending:

  • Offer to prepare and deliver a short presentation and Q&A to your colleagues or team members to share what you learned. They will get the benefits of your attendance, too.
  • If you purchase a conference pass, you will have access to all conference proceedings -- session handouts and videos to share with your colleagues back at the office.
  • Explain what you plan to get out of attending and how that will benefit your work, projects and organization.
  • Be ready with a plan that shows who will cover for you while you are attending the conference.
  • Offer to share a room to reduce hotel expenses.

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