• Conference
    Jan 30-Feb 1, 2018
  • Expo
    Jan 31-Feb 1, 2018
  • Santa Clara Convention
    | Santa Clara, CA

Justification Toolkit

You know DesignCon is a must-attend conference, now it's time to show your boss. Make the case using the resources in our Justification Toolkit.

This Toolkit Includes

  1. Tips for getting the green light
  2. Top five reasons to attend
  3. Conference tracks at-a-glance
  4. Conference cost worksheet
  5. Sample letter: conference
  6. Sample letter: expo

Pro Tip – Focus on what you'll bring back to the team to show the value beyond what you get. Keep it short but make it powerful.


When crafting your plan, think about the bottom line: Why should the company budget for your trip and what's the return on their investment?

  • Be Specific - Describe how attending will benefit your current projects, inspire new ideas, or address knowledge gaps on the team.
  • Think Ahead – With the conference at the start of the year, explain how you’ll get an early edge on trends in the industry for 2017.
  • Be Solutions-Based - What issues pop up again and again? List exhibitors who could provide the solutions the team needs.
  • Provide a Post-Conference Rundown - Offer to deliver a short presentation or write-up on your key takeaways.
  • Devise a Plan - Be thoughtful about time missed and who will cover for you while you’re at the conference.
  • Cut Costs - Offer to share a room to reduce hotel expenses. If you're attending the conference, book early to take advantage of early bird rates, or save with group discounts.


While there are many compelling reasons to attend DesignCon, we've whittled it down to the top five to give you a brief, but powerful list. Present these to your supervisor or slip them into water cooler conversation. Either way, they're sure to help secure your spot.

  1. Comprehensive Education – For three days you'll choose from over 100 technical paper sessions, panels, and tutorials spanning 14 tracks. It would take thousands of hours to compile this much information!
  2. Hands-on Training – It's one thing to study from afar, but quite another to put your hands to work. Take advantage of practical, three dimensional training opportunities taught by experts.
  3. Exclusive Networking – With more than 4,800 attendees and 185 exhibitors on board, the potential for finding solutions and making lasting relationships is tremendous.
  4. Sourcing Suppliers – You'll get exclusive access to content like videos of three distinguished keynotes, session handouts, and more. An excellent tool for your post-conference presentation.
  5. Industry Expertise – DesignCon is developed entirely by engineers for engineers thanks to the Technical Program Committee, an elite group of over 90 practicing engineers.


With more than 100 technical paper sessions, panels, and tutorials, you'll find numerous conference topics that address the specific needs of your department.

Here are the DesignCon 2017 session topics:

  • Overcoming Chip & Package Challenges In Signal/Power Integrity
  • Analog and Mixed-Signal Modeling and Simulation Solutions
  • Integrating Photonic and Electronic Signaling
  • System Co-Design Modeling, Correlation, and Simulation
  • Advances In Materials and Processing for PCBS, Modules and Packages
  • Applying PCB Design And Simulation Tools
  • Advanced IO Interface Design for Memory and 2.5d/3d/Sip Integrations
  • Optimizing High-Speed Serial Design
  • Measuring and Simulating Jitter, Noise, and Timing In Serial Links To Minimize BER
  • High-Speed Signal Processing For Equalization and Coding
  • Power Integrity In Power Distribution Networks
  • Electromagnetic Compatibility/Mitigating Interference
  • Apply Test and Measurement Methodology
  • Modeling and Analysis of Interconnects


One question inevitably comes up: How much will this cost? Make sure you’ve taken all costs into consideration and are prepared with a thoughtful answer.

Download Projected Expenses Worksheet